< Become a digital marketing expert | Digital Inclusion UK Training
Call us on: 03333 444019

An exciting and free 8-week Digital
Marketing Course for residents in Liverpool.

You'll be gaining the latest Digital Marketing knowledge from our experts.

A fresh and flexible 8-week digital marketing course from experts in the field.

We are partnered with exciting companies and employers so you can get a chance for a job interview once the course is finished.

Courses are delivered from Monday to Thursdays, and you can choose your time slots from the below options:

Morning

9:30am to 12:00pm

Afternoon

13:00pm to 15:30pm

Evening

17:30pm to 20:00pm

What you’ll get and gain.

Completely free

a course worth thousands, for nothing; funded by Liverpool City Region Combined Authority

100% Remote

no classrooms, just online training

Flexible courses

to accommodate your life and commitments

Mock interviews

to prepare you for digital marketing roles

Certificates

Google, Facebook, Twitter and HubSpot

And simply

having some fun, learning new skills and meeting great friends

Join today

A fully funded course that is here to open up the world of digital marketing to new talent in the Liverpool area. Courses run morning, afternoon and evening to suit you.

Curriculum

Search engine optimisation is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.

How to use Google Analytics, Tag Managers, Goals, and lots more to understand and measure results and improve performance.

Woven through the programme, especially around market researching including 1st party data and quantitative vs qualitative.

Understanding of Social Media Tools, Technology and Platforms including the ability to plan, test, implement and refine a social media campaign.

Taking all the learnings from the course and developing into an overall digital marketing strategy covering topics like objectives, marketing fundamentals, customer-centric, data-driven, iterative, test, learn & refine and omnichannel.

Topics including content audit, site structure & hierarchy, customer journey, content hooks, rich media, video and podcast.

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.

Understand techniques and best practices on how to increase the percentage of users who perform a desired action on a website. 

Paid search is a form of digital marketing where search engines such as Google and Bing allow advertisers to show ads on their search engine results pages (SERPs). Paid search works on a pay-per-click model, meaning you do exactly that – until someone clicks on your ad, you don’t pay.

Our curriculum is currently under review; therefore, the modules available to study as listed above may change prior to the course start date. Should our course content change, we will update this page as soon as possible. Please see your course timetable for the final version of the curriculum to be followed.

Do you have any questions?

Supported and
Delivered by

‘The Digital Skills for the Workforce Fund is supported by the Liverpool City Region Combined Authority (LCRCA) and funded by the Department for Education to address the digital skills gaps across the Liverpool region.’







Silver Training has undergone a complete rebrand and will now be known as We Are Digital. Our services remain the same. We hope you enjoy navigating our new website!

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We have received your request, our team will be in contact shortly.

Interested in finding out more about our courses, have a passion to become a tutor or you’ve got a question but not sure who to ask? Then get in touch with us.

Phone:

03333 444019

Email:

info@we-are-digital.co.uk