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Wandle engages residents online

When there’s a will, there’s a way. That’s the motto of digital and financial training specialist, We Are Digital. Working alongside London-based housing association Wandle, the company has launched a tenant sustainability programme that teaches participants how to utilise digital resources to take control of their finances, in order to better sustain their tenancy for the long run.

 

The ten-part programme began on the 1st September and covered topics like: earning online, the gig economy, how to negotiate your bills down and saving with Groupon. The course also introduces the automated-savings app Squirrel and outlines the tips and tricks for making complaints and getting money back when transactions or services go wrong via the Resolver platform. The programme also encourages building financial resilience capabilities, helping service users maximise income at a household level, rather than just for the lead tenant.

 

Jacqui Cayenne, Senior Community Investment Manager, at Wandle commented: “With more and more banks going online we were keen to arm residents with the knowledge they need to make the most of the resources that are available. The courses that we offer to residents are for complete novices or for those that want to accelerate their learning. We’ve had great feedback with many people radically improving their knowledge and use of banking apps and websites that are saving them significant sums of money.”

 

Matthew Adam, Chief Executive Officer of We Are Digital, said: “In our experience, getting residents to engage with online banking resources relies on engaging their interest before the course even begins. We have a tried and tested approach that includes emails, text messages and guerrilla marketing. This guarantees some of the highest engagements rates in the sector amongst the hard to reach. When it comes to the course itself, it’s then about engaging people by teaching subjects that can be applied to real life.”

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Latest News
  • As seen on Global Banking and Finance Review”.

    09.02.21

    By Matt Adam, chief executive of We Are Digital, outlines four key actions we can take this year to end the impact of financial exclusion.   Financial exclusion – the inability to access finance, banking and income – typically affects … Read more »

  • The Shift to Remote Training: Challenges, Opportunities and the Future

    09.12.20

    Arjun Patel, Operational Delivery Manager When the Covid-19 lockdown came into force in March, as an organisation, We Are Digital didn’t want to sit back and do nothing. We primarily offered face-to-face training prior to this, but we quickly decided … Read more »

  • We Are Digital partnership with PA Housing

    08.12.20

    Community investment and digital skills training provider We Are Digital has secured a contract with PA Housing to provide in-home digital and financial inclusion training to a targeted group of residents. The training will prove key to relieving isolation and … Read more »

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Phone: 03333 444019

Email: info@we-are-digital.co.uk

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